Message from Garcia: Category Archive for print advertising

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Joaquin "Jack" Garcia
Joaquin "Jack" Garcia is CEO of JG Marketing Services, a specialist business-to-business advertising agency founded in 1980. Following the no-nonsense approach to advertising and marketing communication, he posts thoughts on these topics and more. Jack's website can be accessed at: http://jgmarketing.com.au/
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Message from Garcia: Category Archive for print advertising

Preparing a marketing communication, what's the focus? Where's the promise?

Posted by Joaquin Garcia - Jack at 3/26/2010 2:56 PM | View Comments (2) | Add Comment

A call to action in a print ad is asking for the order, really

Posted by Joaquin Garcia - Jack at 3/6/2010 4:13 PM | View Comments (3) | Add Comment

Running copy in print ads: this is still the way to go

Posted by Joaquin Garcia - Jack at 3/1/2010 7:04 AM | Add Comment

Is your advertising message getting lost?

Posted by Joaquin Garcia - Jack at 3/23/2009 7:38 AM | View Comments (1) | Add Comment

Print advertising: good ol' reliable marketing communication

Posted by Joaquin Garcia - Jack at 1/7/2008 4:04 PM | Add Comment

How to maximize your ad spend: Let's look at three media

Posted by Joaquin Garcia - Jack at 8/26/2007 4:57 PM | Add Comment

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